Contents
Your key to the German travel market
Questions concerning the German travel industry are answered in Travel Market Germany – the first comprehensive market research and marketing magazine focusing on German leisure and business travel.
| The 68-page guide is issued by Hamburg-based FVW Mediengruppe, publishers of the market-leading trade titles fvw and TravelTalk, of the BizTravel business travel and the Urlaub Perfekt consumer magazine. The twelve-strong editorial team including publication manager Matthias Schulz and editor-in-chief Holger M. Jacobs has analyzed and assessed the most recent studies, whether it is the association Forschungsgemeinschaft Urlaub + Reisen FUR, the Society for Consumer Research GfK, or the World Tourism Organization UNWTO. |  |
Interested? Then become a reader and order the magazine right here or in case you have any questions or ideas of improvement, please send an e-mail to info@travelmarketgermany.com. .
TMG’s data and research overview (extract)
- Which convention are you attending in 2011? (Travel Industry Club)
- International tourist arrivals 1995-2010 (UNWTO)
- Tourist arrivals change from previous year 2000-2011 (UNWTO)
- Tourism expenditure of important European source markets 2005-2010 (UNWTO)
- German tour operators increase revenue and numbers of customers (DRV)
- Top ten tour operators in Germany (fvw)
- Number of travel agencies in Germany 2003-2010 (DRV)
- Information research and booking habits on vacation trips (TUI, Google)
- Sales climate index for travel agencies (Dr. Fried & Partner)
- International top spenders in 2010 (UNWTO)
- What kind of holidays are you planning? (EU Commission)
- Where do you plan to spend your main holiday? (EU Commission)
- How Germans are planning to travel and preferred destinations abroad (FUR)
- When do Germans start their trip planning? (German Federal Statistical Office)
- German foreign trade heading for all-time-high (German Federal Statistical
Office) - Total cost in Germany business travel itemized by sectors (VDR)
- Cost in German business travel itemized by company size (VDR)
- Length of German business trips 2005-2009 (VDR)
- Meeting & event barometer for Germany (EITW)
- Internet access and information research of Germans (FUR)
- Holiday information research of Germans on the internet (FUR)
- How Germans use the web 2.0 for holiday information research (FUR)
TMG’s contents overview
- News: The latest market data just before deadline
- World tourism: Travelling into the next decade – UNWTO reports resilience
- Economy: Europe up close –tailspin in major source markets ends
- Tourism Industry: Tour operators expect record-breaking year
- Travel Sales: German Travel agencies are the real interface to customers
- Travel Patterns: Wanderlust of travel champions shows no signs of abating
- Competition for travel experts: Do you know the Krauts?
- Business Travel: Catapulted from economic rock bottom
- Online: Internet advancing fast – more customers get information online
- E -Learning: Online training programs advancing – learning the easy way
- Inserts, E-Mags & Advertorials: Familiarizing with the unfamiliar
- fvw Workshops: Productive get-together among travel experts
- Fam Trips: Emotional appeal and the selling of dreams
- Trade Shows: Face to face – market places for travel industry experts
- Special forms of advertising: Creativity makes the difference
- FVW Mediengruppe: Your gateway to Germany
